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Google Ads Video Professional Assessment Exam Sample Questions (Q27-Q32):

NEW QUESTION # 27
An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option. Why is it a good idea for them to opt into Google Video partners?

A. It'll give them access to audiences on the YouTube mobile homepage.
B. It'll give them access to more engagement metrics to measure the impact of the campaign.
C. It'll extend the reach of video ads to a collection of leading publisher sites and apps.
D. It'll extend the reach of video ads to YouTube Live streaming and Premieres.

Answer: C

Explanation:
B: It'll extend the reach of video ads to a collection of leading publisher sites and apps.
Google Video partners expand the reach of video campaigns beyond YouTube to a network of high-quality websites and apps.
This allows for broader exposure and increased brand awareness.
The other options are not the primary benefit of Google Video partners.

NEW QUESTION # 28
A hair salon owner is setting up a Video action campaign for the first time, and she wants to get optimal results from her ads. Which of the following is a recommended best practice she should implement?

A. Videos must be no longer than 5 seconds.
B. Run a single ad variant per campaign.
C. Videos must be longer than 8 seconds.
D. Run five ad variants per campaign.

Answer: D

Explanation:
A: Run five ad variants per campaign.
Testing multiple ad variants allows for optimization based on performance data.
Running multiple adds will increase the ability to optimize for the best performing ad.
Single add campaigns will limit the ability to improve the campaign.

NEW QUESTION # 29
What measurement solution should you use to measure the share of views your audience will have a chance to see in your awareness Video campaign?

A. You should use Unique Reach and Frequency, which is accessible by contacting your Google team.
B. You should use Active View, which is accessible only by contacting your Google team.
C. You should use Active View, which is accessible by adding appropriate columns to statistic tables.
D. You should use Unique Reach and Frequency, which is accessible by adding columns to your statistic.

Answer: C

Explanation:
B: You should use Active View, which is accessible by adding appropriate columns to statistic tables.
Active View measures viewability, which is the share of impressions that were actually seen by users.
It provides insights into whether your ads had a chance to be seen.
Unique Reach and Frequency measures the number of unique users reached and how often they saw your ads.

NEW QUESTION # 30
The owner of a music store wants to increase awareness for his store, and has been told that Google's Video solutions can assist him. How can Google's Video solutions assist the store owner with Video campaigns?

A. Google's Video solutions simplify the campaign creation process by automatically aligning to marketing objectives.
B. Google's Video solutions simplify the campaign management process by automatically creating new ad groups on a monthly basis. 1
C. Google's Video solutions use machine learning to set budgets and bids within 24 hours of setting a Video campaign live.
D. Google's Video solutions automatically create video assets based on the content of the domain being advertised.1.
www.questionai.com
www.questionai.com

Answer: A

Explanation:
A: Google's Video solutions simplify the campaign creation process by automatically aligning to marketing objectives.
Google Ads Video campaigns guide users through the setup process based on their chosen marketing objective.
This simplifies campaign creation and ensures alignment with goals.
The other options are not primary benefits of Google's Video solutions.

NEW QUESTION # 31
You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases.
What conversion tracking best practice should you follow to make sure you accurately measure conversions?

A. You should compare video ad interactions against the timing of completed sales.
B. You should ask store visitors where they heard about your company.
C. You should extend the conversion window to be longer.
D. You should send a survey to existing customers asking about their checkout experience.

Answer: C

Explanation:
B: You should extend the conversion window to be longer.Extending the conversion window allows Google Ads to attribute conversions that occur after a longer period of time following an ad interaction.
This is crucial for products with longer purchase cycles.
The other options are valid ways to gather information, but extending the conversion window directly addresses the issue of delayed conversions.

NEW QUESTION # 32
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